The Website Copy Sprint

GET CONVERSION-READY WEBSITE COPY FOR 3 KEY PAGES — DELIVERED FAST

If your website sounds generic, doesn’t reflect how good you actually are, or just isn’t turning visitors into inquiries… this sprint is for you.

The sprint at a glance 3 key pages (Home, About, Services) · Delivered in 7 to 10 days · 2 bonuses included · $1,250 paid upfront · Limited to 3 clients per month
Done-For-You

THIS IS DONE-FOR-YOU WEBSITE COPY FOR THE MOST IMPORTANT PAGES OF YOUR SITE

The copy is written based on your voice and business model, and delivered in 7 to 10 days, ready to copy/paste into your site or hand off to a developer.

01

Home Page

02

About Page

03

Services Page

No drawn-out timelines or heavy lifts on your part.
Just clear, professional copy delivered to you, fast!
The Approach

WELCOME TO THE WEBSITE COPY SPRINT.

I create and optimize this copy to help people understand:

What you do

Who it’s for

Why they should work with you

All the while bringing in your brand personality and talking to prospects in non-salesy, non-sleazy language that shows you understand how to solve their problems or achieve their goals.
Is This You?

WHO IS THE WEBSITE SPRINT FOR?

This sprint is for:

  • Coaches, consultants, and service-based business owners
  • Anyone with an existing website that isn’t converting
  • People who’ve tried DIY or AI copy and hated how generic it sounded

If you’ve ever thought:

“This doesn’t really sound like me…”
“I know my business model is solid, but my website doesn’t show it…”
“I’d really like people to land on my site … which acts like my 24/7 marketing and sales team … and book a call after reading my copy…”

You’re in the right place.

You shouldn’t need to wait weeks or months for your new website copy… only to be underwhelmed when you open the Google Doc and read the first few lines because it doesn’t sound like you.

Deliverables

WHAT’S INCLUDED?

We focus on the three pages that influence almost every buying decision:

Home Page

Clarifies what you do, who it’s for and why you matter — without sounding vague or robotic.

About Page

Builds trust and credibility using your real story (not brand-voice fluff).

Services Page

Explains your offers clearly so people actually want to reach out.

Upgrading just these three pages is often enough to dramatically improve how your website looks, sounds, and converts.

Bonuses! (Included!)
Bonus

Headline + CTA Variations

Multiple headline and call-to-action options you can test or swap without rewriting your site.

Bonus

Contact Page Microcopy

Short, conversion-focused copy for your contact page that sets expectations and nudges action.

The Process

HOW DOES IT WORK?

STEP 1

Intake + Context Capture

After you book with me, we’ll send you a questionnaire to gather key details about your business, offers, and audience. We’ll also ask about roadblocks your current copy is causing.

You’ll also schedule a 30–45 minute intake call, where I listen for your voice, priorities, and nuance.

STEP 2

Draft + Feedback

I’ll write your website copy and deliver it in a Google Doc, along with a Loom walkthrough explaining the thinking behind it.

You’ll leave simple, consolidated feedback like:

  • “Yes, this feels right”
  • “Can we adjust this section?”
  • “This needs more emphasis”
STEP 3

Revisions + Final Delivery

I’ll apply your feedback, refine the copy, and deliver the final version in your Google Doc — ready to copy/paste into your website or hand off to a developer.

That’s it! No endless back-and-forth. No drawn-out timelines.

Client Results

IS IT WORTH IT?

Here’s what my past clients have said about working with me:

MY WEBSITE HAS THE COPY OTHER SPEAKERS WISH THEY HAD…

“As a thought leader and keynote speaker in the personal development space, I wanted my unique experience as the original Phillie Phanatic mascot and my theory on using The Power of Fun to make me the indisputable choice for corporate events. Nicole did a deep dive into understanding my messaging, audience and competitors, and wrote revitalized copy that repositioned me as a top speaker in my space. The best part? Now my website has the copy that I know other speakers wish they had on theirs. The voice is fresh, engaging, entertaining and knowledgeable, all aspects of my brand personality.”

Dave RaymondFounder of Power of Fun and International Keynote Speaker
LOVE THE NEW COPY ON MY WEBSITE!

“I used to have disjointed, uninspiring website copy. Hiring a copywriter was just another item on my to-do list. Nicole Rollender is a very talented copywriter and I'd absolutely recommend her. Love the new copy on my website!”

Amanda Butler, Esq.Founding Partner, Business Law Group
THE COPY NICOLE CREATED WAS PERFECTLY SUITED TO MY BUSINESS!

“Within a couple of weeks of signing the contract, I received beautiful copy for my website and associated landing pages, with VERY minimal adjustments or edits required. The copy Nicole created was perfectly suited to my business model and objectives, and it clearly reflected an engaging, slightly irreverent, fresh, and convincing style of writing that I'd never have been able to create myself. Nicole is very methodical and disciplined. Clearly, STRAND has a system and business process for everything in the lifecycle of a client order, and that made it easy and straightforward to work with you. We seemed to always be 'on the same page.' Definitely recommend!”

Alex FernandezPresident, Say It In Stitches
THERE WAS NO B.S., JUST A QUICK TURNAROUND OF AMAZING COPY!

“We wanted to bring clarity to our new company's messaging online. Frankly, we were hesitant that an 'outsider' could provide clear and concise messaging for Trace. However, the website copy Nicole provided back very quickly was critical in getting our website launched in time. We essentially just needed to copy/paste her great writing into our new site. Even better? There was no B.S., just a quick turnaround of amazing copy. The process of launching a new business with many different service offerings, some of which are entirely new to the marketplace, can be exhausting and confusing, but Nicole's piece—the copy and overall messaging—was no-hassle perfection. Thanks, and would highly recommend you to other business owners.”

Scott SchraderTrace Body Rejuvenation

That’s just a few of my clients. Over the last 8 years of working as a freelance copywriter and content creator - and 15+ years of being a professional writer - I know what works and what doesn’t - and I can get it done faster and better than many of my competitors!

Come ready to collaborate, implement my copy and you’ll have very real results you can actually build on.

About Nicole

SO, WHO AM I?

I’m Nicole Rollender — a copywriter and content lead with 20 years of experience across content marketing, editorial leadership, and done-for-you copywriting.

My work has been recognized by Folio, ASBPE, and the Jesse H. Neal Awards, and I hold an MFA in Creative Writing. I’ve partnered with companies, agencies, and business owners who need copy that’s clear, professional, and actually usable.

Clients regularly tell me:

“Once I hand you the project, I never worry it’ll be late, off-brand, or meh.”

If you want reliable website copy that sounds like you and shows up on time, you’re in the right place.

Nicole RollenderI lead STRAND Writing Services

Nicole Rollender, copywriter and content lead at STRAND Writing Services

Expert copywriting for emails, websites, and long-form content that delivers results.

Secure Your Spot Questions? Email me
The Offer

DETAILS + INVESTMENT

Details of the package

The idea of this package is to get you set up with high-quality content for the most important (and impactful pages) of your website, as quickly as possible.

In this sprint, we’ll be working on 3 pages of copy for your website: Home Page, About Page and Services Page.

(Just upgrading these 3 pages will do wonders for your website!)

You’ll also receive these bonuses:

  • Headline + CTA Variations
  • Contact Page Microcopy

Need additional pages? Easy! We can add extra pages for an affordable, flat fee after you book me.

Revisions and Guarantee

  • One structured revision round is included
  • Feedback can be submitted anytime within 30 days of delivery
  • Revisions are turned around within 1–5 business days
Satisfaction Guarantee

If after the included revision round you don’t feel the copy accurately reflects your business, I’ll continue refining it until it does.

Investment
$1,250 — paid upfront

For context, my standard website copy projects typically range from $5,000–$10,000+, and my day rate is $3,000.

This Website Copy Sprint is intentionally priced lower to offer a fast, focused way to upgrade the most important pages of your website, without the scope or timeline of a full project.

Availability: This offer is limited to 3 clients per month. Once spots are filled, booking closes until the next opening.
Secure Your Spot

ARE YOU IN?

If yes, use this link to secure your spot:

Secure Your Spot — $1,250

I look forward to helping you score bigger, better, more badass clients through your website.
Cheers, Nicole

Have questions? Shoot me a DM on LinkedIn or email me at nicolerollender@strandwritingservices.com